Yagni Trivedi

Paid Media Specialist – Google Ads, Performance Monitoring & Campaign Strategy

About Me

I am a Google Ads specialist with expertise in campaign strategy, performance monitoring, and conversion optimization. I have a strong background in data-driven marketing and driving impactful results.

Google Ads Management

95%

Campaign Strategy & ROI Maximization

90%

Data Analytics & Testing

85%

Creative Ad Development

80%

10

Projects completed

100

Cup of coffee

10

Satisfied clients

1

Nominees winner

Services

Google Ads Management

Optimize campaigns across Search, Display, and YouTube platforms efficiently.

Campaign Strategy Development

Craft tailored strategies to maximize ROI and conversion rates.

Performance Monitoring & Analytics

Track and improve ad performance using data-driven insights and reports.

Audience Segmentation

Target specific groups through refined audience profiling and behavioral insights.

Creative Ad Development

Develop compelling copy and visuals for engaging, result-oriented advertisements.

Conversion Rate Optimization

Implement strategies to enhance user experience and increase conversions effectively.

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Experience

January 2024 – September 2024

Post Graduation Certification in Public Relation

@ York University

May 2023 – January 2024

Post Graduation Certification in Digital Marketing

@ York University

August 2019 – March 2021

MBA in Marketing

@ GLS University

August 2015 – March 2019

B.E in Electronics & Communication

@ SVIT

September 2023 – May 2024

Brand Specialist

Improved click-through rates and sales management by 30%.

February 2022 – March 2023

Digital Media Specialist

Managed campaigns for brands like Sephora, achieving a 6.65% CTR.

March 2021 – September 2021

Digital Marketing Consultant

Increased conversion rates by 25%, converting 52 leads into clients.

Recent Works

Optimizing Campaigns for Better Results

Β 

  • Facilitated a detailed audit of two campaigns to identify the best-performing one by analyzing overall spends
  • Conducted a thorough audit to identify top-performing ads and optimize them for better performance.
  • Focused on improving targeting and keyword strategy, boosting conversion rates and overall campaign efficiency.

Strategic Media Plan to maximize ROI

  • Strategized a CAD 2,160,000 budget reallocation across five campaigns, projecting an overall ROAS of 2.31.
  • Developed targeted ad copy and strategies, enhancing engagement and conversion rates through careful refinement.
  • Optimized multi-channel campaigns to improve reach, engagement, and overall campaign performance across platforms.

Alham Webtech

Manager

"Yagni's expertise in Google Ads and strategy has greatly improved our ROI and campaign performance."

John Doe

Supervisor

"Thanks to Yagni's tailored campaigns, our ad performance skyrocketed, achieving exceptional results and customer engagement."

Get In Touch

Let's talk about everything!

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